Although English is the language of the tech sector, and international business in general, there may be times when your customers or partners are not fluent enough in English to negotiate a business deal. If you are unaware of sensitive cultural issues, it is also possible you might offend a potential business partner inadvertently.

Our team can provide advice and guidance in these areas. We can also refer you to professional interpreters or translators, if you need them. By working closely with our team in a target market, you will quickly learn how business is done, and they will help you avoid cultural faux pas.

You should discuss your language and cultural support needs with your Austrade adviser. Austrade will provide tailored language services on a fee-for-service basis. For more information on Austrade’s fees, please read our Client Service Charter.